Meeting and Event Designs that Produce Results

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Tips to Supercharge the Effectiveness of your Next Meeting

Posted by on Jan 15, 2013 in Blog | Comments Off

Implement the proven process of distilling creativity into investment. Close your eyes and imagine your have just produced the most successful event ever and you have the luxury of polling the attendees as they leave. What did they say? “I really learned a lot” or “I feel appreciated”. Those desired answers are the foundation of your program goals and core mission objectives. Every element of your program should support these objectives. If it doesn’t, you don’t’ need it.

It’s all about Repetition: Information is great, but it has to stick to be effective. Here is a simple presentation tip to aid the memory-retention of any audience:

Tell them what you’re going to tell them.
Tell them
Tell them what you told them
Start with the right footprint: Ask your A/V provider or meeting planner how much space and time your program really needs. Meeting planners can help you maximize value with advice on adjusting room rental fees and food and beverage minimums. Once you have selected a room, keep in mind a seated person is 4’6” tall so don’t focus on elements less than or they will not be seen by your audience. Increase your room effectiveness by seating at crescent rounds. Conducive to team building activities and interaction, this arrangement provides all a clear view to the stage without a stiff neck. Have meals inside the business theatre instead of incurring the costs of a separate meal room.

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The Evolution of Experiential Learning Environments

Posted by on Nov 28, 2010 in Blog | Comments Off

Can you recall the story of the original door to door salesman, who for all of his hard work and due diligence was awarded the highest honor his company knew to give him. A box of chocolates, a set of luggage, or the most coveted of all, the gold watch. Over time, meeting industry pioneers saw that chocolate gets eaten, luggage gets worn and watches can break. But, if you reward your top performer with an experience instead of something tangible, memories will remain. That hardworking employee would remember the excitement of his first trip...

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Press and News

Posted by on Nov 18, 2010 in Blog | 0 comments

Get More Bang for your Buck with Strategic Special Effects Are you getting the most out of your special effects? Here’s how to ensure every dollar counts by Rachel Globus | Published in April 2009, Event Solutions Magazine For all the different tricks and technologies they use, special effects experts can agree on one thing: They don’t like the term special effects. And if there’s one thing planners should learn from them, it’s that. Steven P. Simmons, a certified meeting professional and president and CEO of...

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A Producer’s Guide to Automotive Communications

Posted by on Nov 17, 2012 in Producers Guide Automotive | Comments Off

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A Producer’s Guide to Healthcare Communications

Posted by on Nov 16, 2012 in Producers Guide Healthcare | Comments Off

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STAGING OPTICS Learning Environments

Posted by on Oct 31, 2012 in STAGING OPTICS Learning Environments | Comments Off

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CORPORATE OPTICS Portfolio & Moments of Impact

Posted by on Oct 31, 2012 in CORPORATE OPTICS Portfolio | Comments Off

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A Producer’s Guide to Corporate Communications

Posted by on Oct 30, 2012 in Producers Guide | Comments Off

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When All Eyes Are On You

Posted by on Oct 26, 2012 in Play Video | Comments Off

  One Chance, One Shot Nerves, Excitement and Anticipation Experience a behind the scenes headset communication kicking off a major production.    

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Building Your Own EXPERIENTIAL LEARNING Environment

Posted by on Dec 5, 2011 in Stage Design | Comments Off

  Experiential learning allows attendees to experience your message through an  audible, visual, and engaging learning process.  It is about participating in a meeting rather than just listening. Attendees exit feeling educated, informed and entertained. HOW DO WE LEARN? 10% of what we read 20% of what we hear 30% of what we see 50% of what we see and hear 70% of what we say 90% of what we say and do STAGE SYSTEMS & LEARNING ENVIRONMENTS A.   Windows The Windows Set is more economical than most Mega Screen designs in that...

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Audio Visual & Event Technology

Posted by on Dec 4, 2011 in Audio Visual | Comments Off

  Using Technology to Reinforce your Message In the current state of business, every aspect and expense of live meetings and events are scrutinized for value and return on investment.  Today, there is little room in budgets, and even less tolerance for incorporating elements that do not contribute to the bottom line. Meeting and Event producers have to think smarter to stay in the game.  This new thinking marries the best practices of experiential marketing and the latest advancements in technology.  This is a fundamental shift...

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Designing your Ultimate DESTINATION EXPERIENCE

Posted by on Dec 4, 2011 in Ultimate DESTINATION EXPERIENCE | Comments Off

  MANAGE THE JOURNEY, NOT JUST THE DESTINATION Make the most of your guests experience.  Embrace every opportunity to reinforce your brand and message.  Every program has the potential to be made experiential with a conscious plan to incorporate your organization’s branding and core mission objectives at every turn. PROVEN RESEARCH Proven research derived methods of increasing retention and brand awareness can be implemented in unconventional and surprising ways when you look for opportunities to create moments of impact. We...

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